Use Social Media and Digital Marketing to raise brand awareness for your Businesses

Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. Your customers are already interacting with brands through social media, and if you’re not speaking directly to your audience through social platforms like Facebook, Twitter, LinkedIn, Instagram, and Pinterest, you’re missing out!

Great marketing on social media can bring remarkable success to your business, creating devoted brand advocates and even driving leads and sales.

You can use social media to:

  1. promote the name of your brand and business
  2. tell customers about your goods and services
  3. find out what customers think of your business
  4. attract new customers
  5. build stronger relationships with existing customers.

Leave your comfort zone and embrace digital marketing.

For more information, contact

info@iislimited.com; 09095615157

#digitalmarketing  #Socialmedia #iislimited #olusegunfrancisige

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Are you aware of BadRabbit Ransomeware?

What is RANSOMEWARE? How can you protect your personal and company data from attacks.

Ransomware is a type of malicious software from cryptovirology that threatens to publish the victim’s data or perpetually block access to it unless a ransom is paid. While some simple ransomware may lock the system in a way which is not difficult for a knowledgeable person to reverse, more advanced malware uses a technique called cryptoviral extortion, in which it encrypts the victim’s files, making them inaccessible, and demands a ransom payment to decrypt them.

 
BadRabbit ransomware campaign spreading globally

Key points

  • Ransomware called BadRabbit is affecting companies globally
  • BadRabbit ransomware is being delivered by a fraudulent Adobe Flash update

 
Analysis

On 24 October, media outlets reported that a ransomware campaign called BadRabbit was spreading globally. Ransomware is a type of malicious software (malware) that encrypts files on the machine and demands a payment to regain access to the files. The malware is delivered via compromised websites. If a user visits a compromised website, the user is prompted to install a fraudulent Adobe Flash update.

 
Executing the fraudulent update will cause the files on the machine to become encrypted, and a message will display on the screen demanding a payment.

 
The Cyber Intelligence Center (CIC) is continuing to analyze and monitor the BadRabbit ransomware and will provides updates as relevant.

Recommendations

If you receive Adobe Flash update message, do not enable the update. Immediately call an expert for Advice.

 
For more information:

IIS Analysis & Implementation Ltd
Suite 17 & 18D, Jeho Shammah Plaza
Abiodun Jagun Street, off Wemco road,
Ogba-Ikeja, Lagos
Tel: 09095615157;
Email: info@iislimited.com

#olusegunfrancisige #iislimited #BadRabbit #ransomeware #cybersecurity

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Let’s Help you Register your Business –

Let us Help You Register YOUR BUSINESS NAME in Nigeria with Corporate Affairs Commission (C.A.C.) and enjoy the following free services from IIS Analysis:-

VALUE ADDED SERVICES (FREE):-

  1. Register a website domain in your business name,
  2. Setup an email address that matches the business name,
  3. Help you to claim your social profiles and web presence,
  4. Initiate a digital marketing process for your business,
  5. Advise on Information technology services that could enhance your business.

Click here to Register: Business Name Registration

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Understanding Zebra Crossing in Customer Journey

Customer journey is the complete sum of experiences that customers go through when interacting with your company and brand. Instead of looking at just a part of a transaction or experience, the customer journey documents the full experience of being a customer.

What is Zebra Crossing in customer journey?

It is the moment of truth, when the customer makes decisive decision about your company, whether to buy from you or not.

At this period, you must give the highest priority to the customer by understanding what their experience is.

Most organizations are reasonably good at gathering data on their users. But data often fails to communicate the frustrations and experiences of customers. A story can do that, and one of the best storytelling tools in business is the customer journey map.

“When Customer smiles or says thank you, it doesn’t stop there, go a step further, FOLLOW UP and get Feedback about their Experience”

 

For more customer experience information and knowledge in-depth, contact:

IGE OLUSEGUN
customer Experience Expert
09024564060;
info@iislimited.com

 

 

 

#iislimited #csweek2017

#igeolusegun

 

 

 

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The Customer Service Culture

A service culture exists when you motivate the employees in your organization to take a customer-centric approach to their regular duties and work activities. Customer service oriented employees put customer needs first when presenting solutions and providing support.

If you need to set the Customer Service Culture for Your Company

You need to;

  1. Get everyone involved.
  2. Benchmark your current level of customer focus.
  3. Make it real – Define what “customer focus” means in your business.
  4. Put customers on the agenda. – “that is; discuss customer in every meeting”.
  5. Hire people with a customer focused mindset.
  6. Help employees connect their work with customers.
  7. Recognize customer focused behavior. – “Reward and Recognition”.
  8. Set Policies and Train.

Above all, customer service culture involves a set of beliefs, values, and action options that are communicated to all members of the organization, so they can be used to guide and mold interactions and decision-making regarding customers.

Thus, “If you want to improve customer service culture – and your level of service overall in your organization– the example needs to be set from the top down”

Happy Customer Service Week 2017

 

 

#csweek2017 #csweeknigeria #iislimited

#IgeOlusegunFrancis

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